Google Local Guide Program: How to Earn Points and Badges from Google

Google Local Guide Program: The Google Local Guide program is for you if you enjoy discovering new locations and telling others about them through your photographs and opinions. You may gain points and badges by sharing your understanding about nearby establishments and attractions by signing up to be a Local Guide. Additionally, by sharing your evaluations and images, you may encourage people to visit the greatest attractions in your community.


Users of Google have the option to offer their expertise of nearby establishments and tourist destinations through the Local Guide initiative. By contributing your opinions and images as a Local Guide, you may accumulate points and badges that help update Google Maps and Google Business Profiles.

You will be able to move up a level and earn new badges after you have a particular quantity of points. Each time you submit a review or another type of input, your badge will appear next to your name.

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You will get the following points as a Local Guide for various contributions:

  • Write a review – 10 points
  • Write a 200+ character review – 20 points
  • Rate a business – 1 point
  • Upload a photo – 5 points
  • Tag a photo – 3 points
  • Upload a video – 7 points
  • Respond to Q&As – 3 points
  • Edit information – 5 points
  • Add a place – 15 points
  • Add a road – 15 points
  • Check a fact – 1 point
  • Publish an eligible list – 10 points
  • Listicle description – 5 points

You go higher in levels as you continue to accumulate points. The following are the many levels a Local Guide may reach:

  • Level 1 – 0 points
  • Level 2 – 15 points
  • Level 3 – 75 points
  • Level 4 – 250 points
  • Level 5 – 500 points
  • Level 6 – 1,500 points
  • Level 7 – 5,000 points
  • Level 8 – 15,000 points
  • Level 9 – 50,000 points
  • Level 10 – 100,000 points

Once you reach level 4, you will be qualified to have your name shown on Google Maps next to your contributions.

Why Google Local Guide?

A community is how Google characterises the Local Guides. Local customers who participate in the community go out and evaluate local companies, take photographs, discuss their experiences, post reviews, respond to queries based on their own experience with those businesses, add locations that aren’t already on maps, and double-check information.

Points, trophies, and benefits are given in exchange for participation. The incentives programme informs us that this effort is important to Google, which is not unexpected. The guides serve as a global network of on-the-ground fact-checkers and researchers. In order to find, record, and submit local business information in real-time, guides hit the streets. They act as a collective intelligence for the search engine, assisting it in making sure its Maps product is more precise, more current, and superior to competing options. It is reasonable to assume that the effort performed by Guides in their villages and cities throughout the globe fuels the entire Maps ecosystem.

The acts that Guides do are not just limited to individuals who sign up for the programme, it should be highlighted. You may carry out many of the same tasks even if you choose not to register as a Google Local Guide. For instance, you may use Google Reviews to submit an objective assessment of a local business. A local business’s Google My Business profile and local search results will both include your own photos that you have uploaded of the establishment. By selecting the “share the latest info link” in local search, you may also post a query, propose a change to a local company listing, and respond to Google inquiries, such as whether a place is wheelchair accessible.

As a Google Local Guide, though, your efforts will be gamified, so the more you contribute, the more points and incentives you’ll earn.

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How to Sign Up for Google Local Guide

The actions listed below can be used to become a Local Guide and are straightforward:

  1. Click Get Started on the Local Guide page of Google.
  2. Type the name of your city and select “Become a Local Guide.”
  3. Contribute to Google Maps to start receiving points.

Although it is not required, you can opt to give Google access to your location in order to get suggestions for reviews you should write based on the locations you visited.

UG and Google Local Guide

How does this relate to Google Local Guide, then? The purpose of Google Local Guide is directly supported by the relevancy and effect of UGC.

According to Google, guides are people who “write reviews, offer images, respond to inquiries, add or change locations, and verify information on Google Maps.” Each of them is an illustration of user-generated content. The search engine asserts that millions of users rely on the knowledge offered by Guides to make travel and activity-related decisions.

Because people naturally trust information offered by peers rather than brands, Google Local Guide become significant local influencers that may help determine whether local businesses are popular.

Google Maps and the Local Guides program are most closely related, with Guides earning points and receiving awards based on their contributions to Maps.


You may join the Google Local Guide Program by following the signup instructions above. It’s a terrific way to get points and badges while exploring your neighbourhood and educating others. When you reach level 4 and have accumulated enough points, others will be able to see your name next to your contributions, identifying you as a local authority.

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Dev Jain

Dev Jain is a founder of Techbenzy. He just love Technology. Writing on Technology, Movie Download, Apps, tech tips, Entertainment, Biography, Anime etc. are some of his hobbies.

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